In the past 138 episodes of the 360 Entrepreneur Podcast you have heard me and some of the guest experts who joined us talk about the importance of your online hub.
As a web entrepreneur, your website is the online headquarters, the foundation of your online business.
Create and share your content, place opt-in forms with a lead-magnet that provides value and start building your email list. Use a tool like ActiveCampaign to create an autoresponder series and create a funnel that helps you turn visitors into engaged email subscribers.
The next step would be to turn people who signed up for your newsletter into customers by offering them your products and services.
You won't be able to do all this if your website isn't working properly, though. Is your site not performing as you think it could be? Then you should check out this post I wrote a while ago on how I optimize my online platform (and how you can do the same).
Today's episode focuses on things you can do every day, weekly and once a month to keep your website run properly. Regular website maintenance is going to assure the foundation of your online business is solid and will continue to be.
I'm not saying that you have to obsess over website maintenance (though I also talk about daily website maintenance activities) and performance, but it's important that you or your web developer periodically look into your site.
In case you have asked yourself ‘How often should I “take care” of my website?', this podcast will help you with that.
Join me to find out about website maintenance task you – or your developer – should be doing on a regular basis, to protect your website, improve its user experience, generate more leads and grow your online platform.
In This Episode, You'll Learn More About
- How to EXACTLY know how users interact with your website content
- Two tools that will help you improve user experience and your website usability
- Daily, weekly and monthly website maintenance tasks you – or your site admin – should regularly look into
- Something you must do, especially if you have just changed domain or redesign your website
- A few options to make sure your content is always stored safely
- My post on how you can optimize your platform
- ActiveCampaign (affiliate link)
- Thrive Leads (affiliate link)
- Akismet WordPress plugin
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