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If you look around, you can see that video is on the rise. A few years ago it was YouTube, today is live streaming with the various Periscope and, more recently, Blab.
I always try to keep track of all the great thing people I look up to are doing. Over the last few months, I have seen an increase in their video use. Whether that's embedding videos from YouTube or Wistia into blog posts, create free video trainings or live streaming scopes on Periscope.
I believe that video is such a powerful tool that it's not surprise that it has been the main topic of podcast episodes with three different guest experts: Lou Bortone, Amy Schmittauer and Holly Gillen.
In today's episode, we go back to video, as I talk about different types of video you can use to build and engage an audience. There could be so many types of video that things could become overwhelming extremely quickly.
However, I have broken it down into easy-to-consume information: video types and equipment you can use even if you're just starting out and have never recorded a video before in your life!
In This Episode, You'll Learn More About
- What video can do for your brand and business (and why you should start today)
- A specific type of video you can use if you are camera-shy
- A wallet-friendly “video toolkit” you can leverage – even if you aren't a videographer or don't know much about video equipment
- What's probably the most powerful app for making professional-looking videos with your smartphone
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