TSE 025: Pinterest Marketing w/ Jeff Sieh of Manly Pinterest Tips

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When thinking about which social media you can use to promote your business and generate leads, I’m pretty sure that Pinterest isn’t among the first platforms that comes to your mind.

There’s something you should know, though: if you aren’t using Pinterest, you’re missing out on big opportunities to promote your business, grow an audience and generate leads.

You see, Pinterest is one of the fastest-growing social media platforms and the second largest driver of social media traffic (after Facebook).

Think that visual content on Pinterest drives traffic days, weeks and even months after it has been pinned! 40% of the clicks on Pinterest happen the first day an image has been pinned, 30% of the clicks after the first 2 days and 30% after 3 or more days.

40% of the clicks on Pinterest happen within 1 day, 30% within the first 2 and 30% beyond 3 days.

Pinterest isn’t just about wedding dresses, food and women’s shoes anymore. It has become a very powerful tool and Pinterest marketing is something entrepreneurs and small business owners shouldn’t overlook.

Some people, when looking for something, even use it before actually doing a Google search.

But how can you create a Pinterest profile that not only stands out, but that actually helps you grow your audience, drive traffic to your website and generate leads?

To discuss all that, I went and reached out to none other than visual storyteller, podcaster and Pinterest marketing expert Jeff Sieh! He joins us to talks about the dos and don’ts of Pinterest marketing, his content promotion flow, traffic-driving and lead-generation tips, and much more.

Today’s Guest

Jeff Sieh is a visual storyteller, social media consultant and speaker best known for being the founder of ManlyPinterestTips.com. He’s the host of the Manly Pinterest Tips Show, podcast and video show that sees Jeff and his guests – thought leaders and online marketing experts like Guy Kawasaki, Rebekah Radice and Cynthia Sanchez – dive into the world of social media, with a particular focus on Pinterest.

Jeff was mentioned in [easyazon_link keywords=”The Art of Social Media: Power Tips for Power Users” locale=”US” nw=”y” nf=”y” tag=”360entrepre-20″]The Art of Social Media: Power Tips for Power Users[/easyazon_link], Guy Kawasaki’s and Peg Fitzpatrick’s new book that shows how people can get the most out several social media platforms.

Jeff is usually the one asking the questions, but today he’s sitting on the other end of the microphone. Our conversation touches on various aspects related to Pinterest marketing and will help you stand out, drive traffic and generate leads on Pinterest whether you’re just starting out or have been using Pinterest for a while.

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In This Episode, We Cover:

How Jeff got started with Pinterest and Manly Pinterest Tips

Why entrepreneurs and small biz owners should use Pinterest, and what it can do for their business

Pinterest dos and don’ts (and some of the mistakes Jeff made when he started out)

Jeff’s tips for driving traffic and lead-generation with Pinterest

Why you should read the Art of Social Media

Jeff’s Pinterest content promotion flow

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Links and Resources Mentioned in This Episode:

www.manlypinteresttips.com (Jeff’s website)

Manly Pinterest Tips Show (Jeff’s podcast)

Jeff on Pinterest

[easyazon_link keywords=”The Art of Social Media: Power Tips for Power Users” locale=”US” nw=”y” nf=”y” tag=”360entrepre-20″]The Art of Social Media: Power Tips for Power Users[/easyazon_link]