TSE 022: Mastering Facebook Ads w/ Rick Mulready

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As it's becoming more difficult to reach people who are interested in what you do and potential customers in an organic way (for free!), it's important to learn how to master Facebook ads.

A few days ago, Life on Fire founder and host Nick Unsworth explained how Facebook advertising is an excellent way to quickly build authority and grow an audience.

But what does it take to master Facebook ads? What should you do, to make sure that each penny you spend leads to nothing but great results?

What should you keep in mind, when planning a Facebook ad campaign to ensure you get a good ROI (return on investment)?

To answer all these questions I reached out to one of the very best Facebook ads experts around: Rick Mulready!

Rick joins us to discuss the dos and don’ts and the tools for mastering Facebook ads.

Today's Guest

Rick Mulready is a social media marketing and paid traffic expert best known for his Facebook ads expertise. A business coach, blogger and speaker, he has been featured at conferences such as New Media Expo and the Agents of Change and in places like Entrepreneur on Fire and the Solopreneur Hour with Michael O'Neal.

Last, but certainly not least, Rick is also the host of two podcasts: The Art of Paid Traffic and Inside Social Media.

The Art of Paid Traffic reveals the best paid traffic tips, tactics and strategies for generating leads and sales for your business on autopilot.

Inside Social Media, on the other hand, takes the listeners into the heads of social media from the most successful brands in the world, as well as the smartest social media influencers around.

In This Episode, We Talk About:

Rick's new podcast The Art of Paid Traffic

What you should keep in mind when planning a Facebook ads campaign

The common mistakes business owners make with their Facebook ad campaigns

Why you may want to forget about the “boost post” button

The tools Rick uses to create his Facebook ads

How to set up Facebook ads faster

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