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Keyword research is a must for any content creator, podcasters included.

What is it and why you, as audio content creator, should care?

In this episode of The Podcaster Lab, traffic and leads expert “One-Click” Lindsey Anderson and I share the importance of keyword research, how to find relevant keywords and how to easily add them to your content.

We go over 2 types of keywords, a couple of tools options and how to carry out the process in just a few minutes.

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In This Episode, You'll Hear About

Quick note about the timestamps below: in order for the timestamps to work properly, click Play on the player FIRST. Then, click on the specific timestamp.

 

  • A metaphor that explains why keyword research matters [spp-timestamp time=”1:21″]

 

  • 2 types of keywords you may want to focus on during your keyword research [spp-timestamp time=”2:35″]

 

  • How people typically look for things online  [spp-timestamp time=”4:11″]

 

  • “One-Click” Lindsey Anderson explains how to get started with keyword research [spp-timestamp time=”5:52″]

 

  • A couple of tool options you can use for keyword research purposes [spp-timestamp time=”6:56″]

 

  • What to do once you've found the right keyword [spp-timestamp time=”8:16″]

 

  • A resource that makes it easy to add keywords to your written content  [spp-timestamp time=”10:01″]

 

  • 2 ways you should optimize your content [spp-timestamp time=”11:14″]

 

  • Lindsey shares a simple hack you can use that will help you find relevant keywords [spp-timestamp time=”13:40″]
  • A few places you should add your keywords to [spp-timestamp time=”14:46″]

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The Podcaster Lab Archive

[smart_podcast_player url=”http://thepodcasterlab.libsyn.com/rss” style=”light” show_name=”The Podcaster Lab: Advice, Strategies and Podcasting Experiments” color=”#00d1b8″ social_twitter=”true” social_facebook=”true” social_gplus=”true” social_linkedin=”true” social_pinterest=”true” social_email=”true” tweet_text=”Here's a new way to learn how to podcast ????” hashtag=”podcasting, #podcast” twitter_username=”theyannilunga” ]