TSE 026: Instagram Marketing w/ Sue B. Zimmerman

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At the end of 2014, Instagram passed the 300 million users mark, becoming the second most used social media after Facebook.

For some people, Instagram is synonym of holiday, clothes and food pictures.

In reality, though, it's a much more powerful tool than that. If you're an entrepreneur or small business owner, having a good Instagram marketing strategy can really help your business grow.

Among spammers and holiday pictures, there are people who, thank to well-planned and well-executed Instagram marketing strategies, manage to successfully drive traffic, generate leads and even monetize through Instagram.

With over 300 million users, Instagram is a MUST for small businesses.

This new episode of the 360 Entrepreneur Podcast is going to help you set your Instagram profile up for success, so that you can come up with an Instagram marketing strategy that delivers big time.

Today's guest expert is Sue B. Zimmerman – aka the Instagram expert! The creator of Insta-Results and Insta-Bio, Creative Live instructor and one of the most sought-after speakers, she joins us to share her advice for insta-success, from how to craft a killer bio, leverage hashtags the right way and her go-to apps for making her Instagram marketing strive.

Today's Guest

Sue B. Zimmerman doesn't know much of an introduction! She's a serial entrepreneur, business and social media coach known for being THE Instagram expert. The author of Instagram Basics for Your Business, she also been a speaker at popular events such as Social Media Marketing World, Internet Prophets Live and the Life on Fire Virtual Summit.

Sue, who is the teacher of the two popular Creative Live courses Instagram Marketing for Small Businesses and Sell More With Instagram, joins us to talk about how to get the most out of Instagram for your business, her 6 tips for insta-success and much more.

In This Episode, We Talk About:

Why you, as an entrepreneur and small business owner, should be on Instagram

The type of profile picture to use and Sue's 6 tips for insta-success with your bio

How to use hashtags – the right way – to connect with people and build communities
Sue's go-to apps for Instagram marketing success

How to promote and sell on Instagram

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