How to Pitch Potential Podcast Guests [The Podcaster Lab 16]

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Knowing how to pitch a potential podcast guest can make a big difference in you landing the interviews with those who you admire and them declining your invitation and going somewhere else.

Today’s session provides you with everything you need to know to become a master pitcher.

In this episode, I share everything I’ve done (including my word-for-word email template) to successfully land interviews with Grammy Award-winning artists, New York Times bestselling authors, top entrepreneurs, and contemporary music stars.

With my podcasts and virtual summit combined, I’ve done well over 200 interviews and I’ll teach you everything you’ll need to know and what to leverage even if you’re just getting started.

Wondering who I’ve interviewed? How about Kool & The Gang’s Robert “Kool” Bell, Dee Dee Bridgewater, Dave Holland, Jamie Cullum, Natalie Sisson, Michael Port, Pat Flynn and John Lee Dumas.

I get my fair share of pitches from podcasters who want to interview me too, so I’m also going to tell you what to avoid so that you know how to pitch any guest you want, regardless of how big they are.

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In This Episode, You’ll Hear About

Quick note about the timestamps below: in order for the timestamps to work properly, click Play on the player FIRST. Then, click on the specific timestamp.

What pitching really is about [spp-timestamp time=”3:34″]

What I did to break the ice with and eventually interview Jeff Goins [spp-timestamp time=”5:11″]

When the best to get in touch with a potential guest is [spp-timestamp time=”6:59″]

A specific section of Amazon you should keep an eye on (this is a hidden gem!) [spp-timestamp time=”9:01″]

2 things you should do before you get in touch with a potential guest [spp-timestamp time=”10:53″]

The platform I use to start my pitching process [spp-timestamp time=”11:11″]

The channel I rely on to actually forward my pitches [spp-timestamp time=”12:00″]

What to include, word-for-word, in your email [spp-timestamp time=”14:46″]

A few different scheduling tool options [spp-timestamp time=”20:33″]

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Subscribe to the Podcast!

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Links and Resources Mentioned

The Podcaster Lab on iTunes

My free podcasting trainings

Podcast Growth Mastermind (click to join now!)

Book Like a Boss

Acuity Scheduling

Calendly

episode sound effects by AudioJungle, Freesound.org, Anchor.fm

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The Podcaster Lab Archive

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