In This Episode, You'll Hear About
How Rich’s journey has an author has been and more on his digital marketing book
the 4 B.A.R.E. approach discussed in the book: Build, Attract, Retain, Evaluate
A big mistake small businesses make with their site that’s costing them leads and customers
ATTRACT: 3 ways to drive qualified traffic to your website
How to get your email list subscribers to take action
What parameter you must look at in your Google Analytics dashboard – and how often
Today's Guest Expert
Rich Brooks is a digital marketing expert, author and podcaster.
He's the CEO of Flyte New Media and founder of the popular Agents of Change conference. In addition, Rich is the host of the Agents of Change Podcast and the author of The Lead Machine: The Small Business Guide to Digital Marketing.
Links and Resources Mentioned
- Rich's new book The Lead Machine: The Small Business Guide to Digital Marketing
- Click here to get a free chapter of The Lead Machine!
- TSE 107: How to Create an Effective Business Blog w/ Rich Brooks (Rich's first appearance on the 360 Entrepreneur Podcast)
- @TheRichBrooks (Rich on Twitter)