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If you take a look in the online marketing space, pretty much every blogger, podcaster or entrepreneur will tell you the same thing. Your email list is a critical component of your success online.
With the the attention span of web users decreasing more and more, you have to make sure that you have a way to turn random visitors into subscribers to your email list.
Despite all this, still ignore their email list or limit themselves to create a single lead-magnet and expect it to convert like crazy. No A/B testing, no experimenting with various opt-in forms nor lead-magnets.
One epic lead-magnet and that's it.
In today's episode, I go over resources and strategies you can use to go over different ways to grow your email list.
I where on your site you should place opt-in forms (and which types of opt-in forms), the different kinds of opt-in forms and how knowing how people interact with your site will help you grow your email list.
In This Episode, You'll Learn More About
- Different lead-magnets you can offer to people in exchange for their email address
- Two tools that show you how people use your website and interact with its content
- Locations you may want to place an opt-in form
- Strategies and page customization tactics to grow your email list
- Resources you can use to A/B test opt-in forms, lead-magnets, copy, button colors and other things that contribute to the growth of your email list
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Resources and Links Mentioned
- Thrive Leads (affiliate link)
- OptimizePress (affiliate link)
- ActiveCampaign (affiliate link)
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