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A couple of weeks ago, content marketing expert Jeff Bullas joined us to talk about the power of content marketing. When it comes to the topic, some entrepreneurs and small business owners ask themselves “How can I create a killer content marketing machine?”
Content marketing is a great way to help people, build relationships and to make your brand and company stand out. However, with so many websites, blogs and podcasts out there, crafting a content marketing strategy that gets results isn't as easy as some may think.
In order to help you with your efforts and answer to the “content marketing machine” question, I reached out to one of the coolest and most knowledgable experts in the industry: serial entrepreneur, speaker and best-selling author Dan Norris!
He joins us to discuss some of the features of successful content marketing plans, common mistakes entrepreneurs and small businesses make with their content, and to talk about his new book Content Machine: Learn How to Use Content Marketing to Build a 7-Figure Business With Zero Advertising.
Today's Guest
Dan Norris is an entrepreneur, speaker and best-selling author known for his real talks on startups, content marketing and entrepreneurship. He's the co-founder of WP Curve, company that provides 24/7 WordPress support to entrepreneurs and small business owners around the world.
His best-seller The 7 Day Startup is the bootstrapper's guide for launching your next product, and, in it, Dan shares some of the lessons he has learned by being an entrepreneur himself. In his upcoming book Content Machine, set to be release next month, Dan teaches you how to use content marketing to build a 7-figure business with ZERO advertising.
Last, but certainly not least, Dan also makes craft beers, and shares everything he and his partners learn along the way, over at Black Hops Brewing.
In This Episode, You'll Learn More About
- Dan's company WP Curve, his best-seller The 7 Day Startup and upcoming book Content Machine
- Why you, as entrepreneur and small business owner, should embrace content marketing
- Features of successful content marketing strategies
- Common content marketing mistakes entrepreneurs and small biz owners make
- The power of automation and delegation
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Grab Your Copy of Content Machine!
Click the image below to get your copy of Dan's new book Content Machine:
Subscribe to the Podcast!
Resources and Links Mentioned
- @theDanNorris, @WPCurve (Dan and WP Curve on Twitter)
- [easyazon_link keywords=”The 7-Day Startup: You Don't Learn Until You Launch” cloak=”y” locale=”US” localize=”y” tag=”360entrepre-20″]The 7 Day Startup: You Don't Learn Until You Launch[/easyazon_link]
- Black Hops Brewing (Dan's beer brewery business)