The Content Stacking Approach (w/ Colin Gray) [The Podcaster Lab 52]

[smart_track_player url=”http://traffic.libsyn.com/thepodcasterlab/52_Leveraging_the_Content_Stacking_Method_w__Colin_Gray.mp3″ title=”TPL 052: The Content Stacking Method” artist=”Yann ilunga & Colin Gray” image=”https://yannilunga.com/wp-content/uploads/2018/03/The-Podcaster-Lab-artwork-2000.jpg” color=”#00ffc3″ background=”#00d1b8″ social_linkedin=”true” social_pinterest=”true” social_email=”true” tweet_text=”Content Stacking is a method that will help you create better content for different media – here's how to get started with it” hashtag=”strategy, #Content” twitter_username=”theyannilunga” ]

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Podcasting platforms are portals that bring together podcast creators and listeners.

Think of Apple Podcasts (formerly known as iTunes), Stitcher and, more recently, Google Play and Spotify.

The nice thing about submitting your show to these places is that it's a process you have to go through only once.

As soon as your podcast is approved, the actual publishing of your episodes will take place through the media hosting service you're using.

These episodes will become available on all the different podcasting platforms thanks to your podcast RSS feed.

What does the process to have Apple Podcasts, Stitcher and other podcasting platforms syndicate your show look like?

Tune in to this episode to find out how to do exactly that!

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In This Episode, You'll Hear About

Quick note about the timestamps below: in order for the timestamps to work properly, click Play on the player FIRST. Then, click on the specific timestamp.

Colin Gray explains what the Content Stacking approach is all about [spp-timestamp time=”1:13″]

Why you should consider leveraging it [spp-timestamp time=”3:12″]

The strengths of textual content [spp-timestamp time=”4:06″]

The strengths of audio content [spp-timestamp time=”4:38″]

The strengths of video content [spp-timestamp time=”5:12″]

How to get started with the Content Stacking method [spp-timestamp time=”5:37″]

How I go about stacking my content [spp-timestamp time=”7:05″]

The reason why I'd recommend using a digital tool – instead of pen and paper – to plan and organize your content [spp-timestamp time=”9:19″]

How to get rid of overwhelm when getting started with this method [spp-timestamp time=”10:37″]

[smart_track_player url=”http://traffic.libsyn.com/thepodcasterlab/52_Leveraging_the_Content_Stacking_Method_w__Colin_Gray.mp3″ title=”TPL 052: The Content Stacking Method” artist=”Yann ilunga & Colin Gray” image=”https://yannilunga.com/wp-content/uploads/2018/03/The-Podcaster-Lab-artwork-2000.jpg” color=”#00ffc3″ background=”#00d1b8″ social_linkedin=”true” social_pinterest=”true” social_email=”true” tweet_text=”Content Stacking is a method that will help you create better content for different media – here's how to get started with it” hashtag=”strategy, #Content” twitter_username=”theyannilunga” ]