[et_pb_section bb_built=”1″ admin_label=”section” next_background_color=”#000000″][et_pb_row][et_pb_column type=”4_4″][et_pb_text admin_label=”Podcast Player” text_orientation=”justified” use_border_color=”off” locked=”on” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.3.1″]
[smart_track_player url=”http://traffic.libsyn.com/thepodcasterlab/70_Challenges_Giveaways_and_Viral_Loops_w__Natalie_Sisson_and_David_Pitts.mp3″ title=”TPL 070: Challenges, Giveaways and Viral Loops” artist=”Yann ilunga, Natalie Sisson & David Pitts” image=”https://yannilunga.com/wp-content/uploads/2018/03/The-Podcaster-Lab-artwork-2000.jpg” color=”#00ffc3″ background=”#00d1b8″ social_linkedin=”true” social_pinterest=”true” social_email=”true” tweet_text=”Here’s how and why podcasters should leverage challenges, giveaways and viral loops to boost their email list” hashtag=”email, #LeadGeneration” twitter_username=”theyannilunga” ]
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=”4_4″][et_pb_divider _builder_version=”3.0.105″ height=”90px” locked=”on” color=”#ffffff” show_divider=”off” /][et_pb_text admin_label=”Lead-Magnet” background_layout=”light” text_orientation=”justified” use_border_color=”off” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.0.106″]
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=”4_4″][et_pb_text admin_label=”Intro Text” text_orientation=”justified” use_border_color=”off” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.3.1″]
Chances are you’ve seen or perhaps even participated in challenges or giveaways before.
Maybe you’ve even run your own…
That what today’s episode, which is part of a series of sessions on lead-generation, focuses on.
What are the mechanics of running a challenge or organizing a giveaway? And why should podcasters leverage either one or both to grow their email list?
Podcaster, bestselling author and international speaker Natalie Sisson and OffDayTrainer.com founder and SMS marketing enthusiast David Pitts stop by The Lab to share their lead-generation insights.
In addition to all this, you’ll also hear about another asset that can potentially turn upside down your entire list-building efforts and help you build a consistent flow of email subscribers: viral loops.
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=”4_4″][et_pb_divider _builder_version=”3.0.105″ height=”90px” locked=”on” color=”#ffffff” show_divider=”off” /][et_pb_text admin_label=”Lead-Magnet” background_layout=”light” text_orientation=”justified” use_border_color=”off” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.0.106″]
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=”4_4″][et_pb_divider _builder_version=”3.0.105″ height=”90px” locked=”on” color=”#ffffff” show_divider=”off” /][et_pb_text admin_label=”You’ll Hear About” text_orientation=”justified” use_border_color=”off” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.3.1″]
In This Episode, You’ll Hear About
Quick note about the timestamps below: in order for the timestamps to work properly, click Play on the player FIRST. Then, click on the specific timestamp.
-
Example of challenges [spp-timestamp time=”2:10″]
-
Natalie Sisson talks about why challenges are an effective growth and community-building asset [spp-timestamp time=”2:52″]
-
How running challenges will also increase your email newsletter perceived value [spp-timestamp time=”5:02″]
-
How to plan a challenge [spp-timestamp time=”6:40″]
- An example of a successful challenge [spp-timestamp time=”7:01″]
-
When challenges can be effective for podcasters [spp-timestamp time=”9:02″]
- What giveaways/contests are all about [spp-timestamp time=”10:06″]
-
A big difference between giveaways and other lead-generation strategies [spp-timestamp time=”12:02″]
-
How to choose the right prize for your contest [spp-timestamp time=”12:57″]
-
Josh Earl discusses how to pick the best prize for your giveaways [spp-timestamp time=”13:32″]
-
A problem running a giveaway can lead to even if it generates leads [spp-timestamp time=”14:46″]
-
A couple of tools you can use to run a contest [spp-timestamp time=”15:29″]
-
David Pitts talks about how to get people to sign up for your giveaways when meeting in person [spp-timestamp time=”16:42″]
-
How viral loops work and how you can use them to consistently generate a stream of new email subscribers [spp-timestamp time=”20:03″]
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=”4_4″][et_pb_text admin_label=”Podcast Player” text_orientation=”justified” use_border_color=”off” locked=”on” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.3.1″]
[smart_track_player url=”http://traffic.libsyn.com/thepodcasterlab/70_Challenges_Giveaways_and_Viral_Loops_w__Natalie_Sisson_and_David_Pitts.mp3″ title=”TPL 070: Challenges, Giveaways and Viral Loops” artist=”Yann ilunga, Natalie Sisson & David Pitts” image=”https://yannilunga.com/wp-content/uploads/2018/03/The-Podcaster-Lab-artwork-2000.jpg” color=”#00ffc3″ background=”#00d1b8″ social_linkedin=”true” social_pinterest=”true” social_email=”true” tweet_text=”Here’s how and why podcasters should leverage challenges, giveaways and viral loops to boost their email list” hashtag=”email, #LeadGeneration” twitter_username=”theyannilunga” ]
[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section bb_built=”1″ fullwidth=”off” specialty=”off” prev_background_color=”#000000″ next_background_color=”#000000″ locked=”off”][et_pb_row parent_locked=”off” background_position=”top_left” background_repeat=”repeat” background_size=”initial”][et_pb_column type=”4_4″][et_pb_text background_layout=”light” text_orientation=”justified” use_border_color=”off” background_position=”top_left” background_repeat=”repeat” background_size=”initial” parent_locked=”off” _builder_version=”3.0.106″]
Subscribe to the Podcast!
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=”1_4″][et_pb_image admin_label=”Apple Podcasts” _builder_version=”3.0.106″ src=”https://yannilunga.com/wp-content/uploads/2018/02/Button-Apple-Podcasts.png” show_in_lightbox=”off” url=”https://www.thepodcasterlab.com/ApplePodcasts” url_new_window=”on” use_overlay=”off” always_center_on_mobile=”on” force_fullwidth=”off” show_bottom_space=”on” /][/et_pb_column][et_pb_column type=”1_4″][et_pb_image admin_label=”Stitcher” _builder_version=”3.0.105″ src=”https://yannilunga.com/wp-content/uploads/2018/02/Button-Stitcher.png” show_in_lightbox=”off” url=”https://www.thepodcasterlab.com/stitcher” url_new_window=”on” use_overlay=”off” always_center_on_mobile=”on” force_fullwidth=”off” show_bottom_space=”on” /][/et_pb_column][et_pb_column type=”1_4″][et_pb_image admin_label=”Spotify” _builder_version=”3.0.105″ src=”https://yannilunga.com/wp-content/uploads/2018/03/Button-Spotify.png” show_in_lightbox=”off” url=”https://www.thepodcasterlab.com/spotify” url_new_window=”on” use_overlay=”off” always_center_on_mobile=”on” force_fullwidth=”off” show_bottom_space=”on” /][/et_pb_column][et_pb_column type=”1_4″][et_pb_image admin_label=”RadioPublic” _builder_version=”3.0.106″ src=”https://yannilunga.com/wp-content/uploads/2018/04/RadioPublic.png” show_in_lightbox=”off” url=”https://www.thepodcasterlab.com/RadioPublic” url_new_window=”on” use_overlay=”off” always_center_on_mobile=”on” force_fullwidth=”off” show_bottom_space=”on” /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=”1_4″][et_pb_image admin_label=”Overcast” _builder_version=”3.0.105″ src=”https://yannilunga.com/wp-content/uploads/2018/03/Button-Overcast.png” show_in_lightbox=”off” url=”https://www.thepodcasterlab.com/overcast” url_new_window=”on” use_overlay=”off” always_center_on_mobile=”on” force_fullwidth=”off” show_bottom_space=”on” /][/et_pb_column][et_pb_column type=”1_4″][et_pb_image admin_label=”Pocket Casts” _builder_version=”3.0.105″ src=”https://yannilunga.com/wp-content/uploads/2018/03/Button–Pocket-Casts.png” show_in_lightbox=”off” url=”https://www.thepodcasterlab.com/pocketcasts” url_new_window=”on” use_overlay=”off” always_center_on_mobile=”on” force_fullwidth=”off” show_bottom_space=”on” /][/et_pb_column][et_pb_column type=”1_4″][et_pb_image admin_label=”Breaker” _builder_version=”3.0.105″ src=”https://yannilunga.com/wp-content/uploads/2018/03/Button-Breaker.png” show_in_lightbox=”off” url=”https://www.thepodcasterlab.com/breaker” url_new_window=”on” use_overlay=”off” always_center_on_mobile=”on” force_fullwidth=”off” show_bottom_space=”on” /][/et_pb_column][et_pb_column type=”1_4″][et_pb_image admin_label=”RSS” _builder_version=”3.0.105″ src=”https://yannilunga.com/wp-content/uploads/2018/02/Button-RSS.png” show_in_lightbox=”off” url=”https://www.thepodcasterlab.com/rss” url_new_window=”on” use_overlay=”off” always_center_on_mobile=”on” force_fullwidth=”off” show_bottom_space=”on” /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section bb_built=”1″ fullwidth=”off” specialty=”off” prev_background_color=”#000000″ next_background_color=”#000000″][et_pb_row][et_pb_column type=”4_4″][et_pb_divider _builder_version=”3.0.105″ height=”90px” color=”#ffffff” show_divider=”off” /][et_pb_text admin_label=”Links & Resources” text_orientation=”justified” use_border_color=”off” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.3.1″]
Links and Resources Mentioned
- Podcast Growth Mastermind (click to join now!)
- episode sound effects by AudioJungle, Freesound.org, Anchor.fm, YouTube royalty-free Audio Library
[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section bb_built=”1″ fullwidth=”off” specialty=”off” prev_background_color=”#000000″][et_pb_row][et_pb_column type=”4_4″][et_pb_button _builder_version=”3.0.106″ button_text=”Browse the Complete Archive of Episodes” button_url=”https://www.ThePodcasterLab.com” url_new_window=”on” button_alignment=”center” background_layout=”dark” custom_button=”on” button_text_color=”#ffffff” button_bg_color=”#f08679″ button_icon=”%%132%%” button_icon_color=”#ffffff” button_icon_placement=”right” button_text_size=”30″ button_text_size_tablet=”20″ button_text_size_last_edited=”on|phone” locked=”on” /][/et_pb_column][/et_pb_row][/et_pb_section]