Yann Ilunga
‘Podcasting Advocate'
‘Unicorn-Level Digital Marketing Expert' 

LEAD GENENERATION
I help service-providers like coaches, consultants, solopreneurs, and freelancers consistently generate organic leads, appointments, and sales conversations with easy-to-follow systems.
PODCASTING CONSULTANT
I consult entrepreneurs, marketers, coaches, authors, entrepreneurs, and podcasters on how to leverage podcast hosting and guesting to get more exposure, leads and attract prospects.
INTERNATIONAL SPEAKER
As an international speaker, I've had the pleasure and honor of stepping on stage, speak, and teach at conferences, events, and workshops in Europe, Australia, the United States, and even in the High Arctic!
PODCASTER (AND CONTENT CREATOR)
I blog, create video content and, with my shows combined, I've published well over 400 podcast episodes.
Oh yes, I also organized what was the world's largest digital conference about podcasting back in 2016: the Podcast Success Summit!
Making the Most
Out of This Website
On this website, you'll learn how to strategically leverage organic lead generation, podcasting, and podcast guesting to get exposure, attract your ideal clients, and have more appointments.
You're in the right place if you're a coach or a consultant, an entrepreneur or small business owner, a podcaster or a creative professional.
FREE TRAININGS
Browse through a series of free trainings and resources that focus on podcast hosting, guesting and systems
CONTENT
Learn about lead generation, podcasting and podcast guesting by listening to The Podcaster Lab podcast, reading an article or watching a video
CONSULTING & COURSES
Learn on your own through a library of premium video courses or work one-on-one with Yann
I'm a polyglot lead generation and podcasting consultant, international speaker, and podcaster.
I help coaches, consultants, freelancers and small business owners consistently get organic leads, appointments, and sales conversations through easy-to-follow systems. I also teach them how to get exposure, build authority and attract prospects through podcasting, automated systems, and podcast guesting.
Click Here to Read the Full Story
After getting my Master’s Degree in social sciences with a major in Media & Global Communication from the University of Helsinki (I did and obtained my Bachelor Degree of Science in Communications from Lugano’s USI – Università della Svizzera Italiana/University of Lugano ), and having worked as a journalist, I decided to take the leap and started my own online business.
I’m all about taking action and wanted to live life on my own terms, and that’s what led me to the decision to become a business owner and embrace the entrepreneurial space.


In my work (my company, 360 Entrepreneur, is part of Suomen Yrittäjät – the Federation Finnish Enterprises), I focus on helping coaches, consultants, entrepreneurs, business owners, authors, speakers, and independent podcasters get more exposure, generate leads and drive prospects into their pipeline with organic lead generation, podcasting, and podcast guesting.
Whether it's planning and launching a lead generation campaign, helping a client record and publish a podcast in their niche, focusing on the podcast marketing side of things, implementing automated systems into your workflow or leveraging podcast guest interviews as an actual asset for your business, I always bring my A game and go out of my way to provide my clients and students with value and practical, no-nonsense advice.
Having been dubbed ‘Podcasting Advocate’ by Forbes and one of the ‘Unicorn-Level Digital Marketing Experts' by Inc., I carry out my work and try to help my clients and community members in different ways. Firstly, this website, which undoubtedly is my online headquarters. Here, I share advice through different types of content.
The Podcaster Lab helps you become an independent podcaster through tips, case-studies and a series of podcasting experiments that I run. Think of me as a “podcasting Guinea pig”: I experiment with different podcasting-related topics and then take back the curtain so that you can see what works (and you can implement) and what doesn’t.

Moreover, I've been behind the mic also with the BEPSII Podcast, the official podcast of the BEPSII scientific network, Haaga-Helia Porvoo Stories, the official podcast of the Haaga-Helia University of Applied Sciences Porvoo Campus (Finland) and the interview series Communication Rights in the Digital Age (of the conference by Helsinki Media Policy Research Group, the University of Helsinki, the ECREA Communication Law and Policy Section and the Euromedia Research Group). Furthermore, I've helped create and have served as the host of the interview series for the GMMP (Global Media Monitoring Project), and the one for the Media Platformisation and Small Nations conference (by the University of Helsinki and Tampere University).
My blog features quick reads and in-depth guides, whereas my YouTube channel brings you more strategies and tutorials delivered in video form.
‘Podcasting Advocate Yann Ilunga'

As a lead generation and podcasting consultant, I carry out my work primarily through one-on-one consulting calls and focus on three topics: lead generation, podcasting, and podcast guesting.
The scope of my consulting work varies depending on the client. It can be creating and launching a lead generation system for a client's business, crafting a podcasting strategy to make podcasting part of their content marketing strategy or being featured on other people's shows as a guest – all the way to implementing automated systems into your podcasting workflow.
I don’t limit myself to one-on-one work, though!
In fact, I've also created a series of video courses (some are free and others are premium) that revolve around podcast hosting, guesting and systems.

Some may refer to me as one of the ‘Movers and Shakers’ of the podcasting industry – space I've been in since 2014 – for a couple of reasons.
In addition to being the creator of several podcasts, I'm the founder of what was the world’s BIGGEST digital conference for podcasters (the Podcast Success Summit).
Organized for the first time in 2016, the online conference has featured hundreds of speakers (80 in its first edition!) – including some of the best podcasters, podcasting experts and digital marketers around such as John Lee Dumas, Pamela Slim, Jordan Harbinger, Sue B. Zimmerman, and New York Times bestselling authors Jay Baer and Joel Comm.
‘Unicorn-Level Digital Marketer'
Even though I really enjoy working and teaching online, I LOVE meeting people and share my knowledge in person.
As a speaker, I’ve had the pleasure to educate, inspire and entertain audiences internationally, from sunny Florida, Brisbane, Sydney, and Philadelphia all the way to Finland, the Netherlands, and even High Arctic Canada! The list of conferences, events, and workshops I have spoken at includes Podcast Movement, Podfest, Australia’s We Are Podcast, Podcast Italia, Digi Day, Amsterdam’s B. Business, and the Entrepreneur Speakers Network Sydney, only to mention a few.
Moreover, I've taught and held sessions (both in-person and remotely) for several organizations and institutions, such as the American Marketing Association, the Northwestern University in Qatar, the University of Helsinki, the BEPSII Sea-Ice Field School (in Cambridge Bay, Nunavut), and Haaga-Helia University of Applied Sciences.

Did I mention that I've also contributed to the chapters of a couple of books: Marketing Now: 134 of the World's Leading SEO, Online Advertising & Social Media Gurus Share Their Number 1, Actionable Digital Marketing Tip, and Strategie di Digital PR per Startup [in Italian]?
When I’m not busy working with my clients, teaching my students, speaking at events or interview some of the world’s top music industry experts and contemporary music stars for The Jazz Spotlight Podcast (my show in the music industry), I can probably be found traveling somewhere around the world.

From cycling across the Golden Gate bridge, driving Australia’s Great Ocean Road, California’s Pacific Coast Highway or by Ireland’s Atlantic coast, checking some of the world's tallest buildings like the Burj Khalifa in Dubai or Toronto's CN Tower, feeding kangaroos, (try to) ride waves at Byron Bay or snorkeling at the Great Barrier Reef, traveling around Europe, exploring Tokyo (one of my favorite cities in the world!), playing beach volleyball or chilling and enjoying breath-taking views of Locarno from the Cardada mount…I never have enough of traveling!
Hope to meet you in person one day!
– Yann
Podcast Episodes Created
Hours of Podcast Content Produced
Audio & Video Interviews Conducted
